THE FUTURE OF COLOUR IS BRIGHT!
So much more than just a tube. 3 in 1 formula: base, tone and conditioning for perfect results every time. 12 vibrant shades with our first pure violet dye.
CUSTOMISABLE LONGEVITY: Exclusively in two technologies: Direct (Semi) and Tone-on-Tone (Demi).
CUSTOMISABLE VIBRANCY: Create an infinite palette offering by intermixing Clear into your shades.
KEY BENEFITS & FEATURES
- Vibrant hair colour in an extensive palette of shades
- The 1st brand to offer the same vibrant shades in up to 3 technologies:
- Semi permanent direct dye
- Demi permanent
- Mix Tone-on-tone with Socolor Beauty 10 or 20 vol Cream Developer for longer results.