AWAPUHI WILD GINGER®

BORN IN HAWAII, MADE FOR LUXURY

For centuries, Hawaiian natives have used the fragrant juice of the awapuhi ginger plant to moisturize skin and hair. Today, tradition meets technology with a proven hair care system infused with awapuhi extract to transform hair at the deepest levels. With two professional-only treatments and a wide range of hair care in three categories, this comprehensive line addresses the needs of multiple hair types with instant results.

KEY BENEFITS & FEATURES

Awapuhi sourced from our organic, solar powered farm
Professional treatments with proven results
Exclusive KeraReflect^® and KeraTriplex^® technologies
Reduces breakage by up to 80%
HydraTriplex™ Professional Treatment: makes hair 82% softer and more manageable**
MirrorSmooth: 91% smoother hair***, 67% less frizz for up to 24 hours***, 2X more gloss***

^{*Compared to untreated hair, results may vary.
**Compared to untreated hair. Product was tested by an established, independent third-party laboratory.
***When using the system of Awapuhi Wild Ginger MirrorSmooth Shampoo, Conditioner and High Gloss Primer, as compared to untreated hair. Products were tested by an established, independent third-party laboratory.}

Key Information

John Paul Mitchell Systems® Digital Education

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JPMS® Sustainable Salon Guide

As a company with a long heritage in giving back and caring for the earth, we are committed to more sustainable business practices in a number of ways.

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Products in the Awapuhi Wild Ginger® Collection

Dry Shampoo Foam

WHAT IT DOES
Fast-drying, lightweight foam refreshes hair between washes.

HOW IT WORKS
Absorbs oil and leaves hair looking fresh, without any chalky residue.

ADDED BONUS
Features our proprietary KeraTriplex® technology and natural awapuhi extract to help balance moisture and eliminate frizz for a soft, healthy-looking finish.

No Blowout HydroCream

WHAT IT DOES
Lightweight styler for perfect air-dried hair, ideal for all hair types.

HOW IT WORKS
Adds polish and body, prevents frizz, defines natural texture and speeds up air-drying.

ADDED BONUS
Features our proprietary KeraTriplex® technology and natural awapuhi extract to help balance moisture and eliminate frizz for a soft, healthy-looking finish.

Anti-Frizz Hairspray

WHAT IT DOES
Ultra-dry, medium-hold hairspray protects against humidity and prevents frizz.

HOW IT WORKS
This fast-drying hairspray is designed to disperse softly and evenly, forming a humidity-resistant netting.

ADDED BONUS
Features our proprietary KeraTriplex® technology and natural awapuhi extract to help balance moisture and eliminate frizz for a soft, healthy-looking finish.

HYDRATRIPLEX™ TREATMENT

What it does
The triple action of our exclusive HydraTriplex™ technology deeply penetrates to hydrate, bind and seal the hair with rich moisturizing ingredients. Proven to make dry, frizzy hair 82%* softer and more manageable with a rich, concentrated blend of amino acids, vegetable proteins and nourishing oils.

How it works
A single shot works on three levels to instantly nourish and soften parched strands, as well as improve hair manageability.

Added bonus
The cream formula penetrates hair to hydrate, bind and seal for a long-lasting silky-smooth feel.

*Compared to untreated hair. Product was tested by an established, independent third-party laboratory.

MOISTURIZING LATHER SHAMPOO®

What it does
Color-safe, 100% sulfate-free* shampoo gently hydrates, protects and helps rebuild and repair dry, brittle strands.

How it works
Exclusive KeraTriplex® blend replenishes every strand for healthy-looking hair, while awapuhi extract balances moisture for manageability and shine.

Added bonus
Gentle enough to use daily.

*Does not contain Sodium Lauryl Sulphate or Sodium Laureth Sulphate.

KERATIN CREAM RINSE®

What it does
Strengthens and protects troubled tresses, and instantly detangles for silky, healthy-looking hair.

How it works
Exclusive KeraTriplex® blend helps repair every strand and protect against damage, while awapuhi extract softens and adds shine.

Added bonus
Replenishes thirsty hair, adds shine and is color-safe.

KERATIN INTENSIVE TREATMENT®

What it does
Weekly deep conditioner repairs and protects vulnerable hair, and delivers intense hydration and shine.

How it works
KeraTriplex® rebuilds and repairs to transform lackluster hair, while awapuhi extract replenishes every strand with intense moisture and shine.

Added bonus
Instantly improves hair texture with noticeable results.

KERATRIPLEX® 2-STEP REPAIR

What it does
KeraTriplex® Treatment transforms weak, broken and brittle strands into pillars of strength and protects from further damage.

How it works
Step one of the KeraTriplex® 2-step Repair Treatment, the single-shot vial of isolated proteins is virtually identical to the keratin found in human hair.

Added bonus
Keratin Intensive Treatment® is applied as step two to hydrate and add healthy, silky shine.

MIRRORSMOOTH® SHAMPOO

WHAT IT DOES
Gentle, sulfate-free* shampoo with rich foam restores the hair's optimal moisture balance and leaves locks silky-smooth.

HOW IT WORKS
Exclusive KeraReflect™ blend with natural Abyssinian oil replenishes moisture, smoothes the cuticle and boosts shine.

ADDED BONUS
Helps prevent frizz and flyaways.

*Does not contain Sodium Lauryl Sulphate and Sodium Laureth Sulphate.

MIRRORSMOOTH® CONDITIONER

WHAT IT DOES
Hydrates, instantly detangles and creates a shiny, reflective finish.

HOW IT WORKS
Exclusive KeraReflect™ blend with natural Abyssinian oil smoothes and softens every strand, so hair is easy to comb with an ultra-light finish.

ADDED BONUS
Helps prevent frizz and flyaways while protecting from thermal damage.

MIRRORSMOOTH® HIGH GLOSS PRIMER

WHAT IT DOES
Primes the surface cuticle of the hair for a smooth, shiny, polished look and controls unruly texture.

HOW IT WORKS
Exclusive KeraReflect™ blend with natural Abyssinian oil and thermal protectors restores moisture, adds shine and helps shield hair from the outside in.

ADDED BONUS
Humidity-resistant formula creates a smooth finish in any weather and prevents thermal damage.

STYLING TREATMENT OIL®

What it does
Quenches parched hair and smoothes frizz, leaving strands soft, silky and shiny.

How it works
Awapuhi extract and lightweight silicones seal, smooth and add shine.

Added bonus
Ultra-lightweight formula ensures a natural finish.

FINISHING SPRAY™

What it does
Secures hair with a flexible, touchable hold.

How it works
Humidity-resistant resins and awapuhi extract leave hair feeling soft and healthy.

Added bonus
Resists humidity and adds shine.

HYDROCREAM WHIP®

What it does
Hydrates and smoothes thirsty hair, and delivers long-lasting, crunch-free hold with a silky finish.

How it works
Awapuhi extract and light conditioners fight frizz and balance moisture.

Added bonus
Helps create healthy-looking volume.

HYDROMIST BLOW-OUT SPRAY®

What it does
Preps hair for a flawless blow-dry.

How it works
The weightless formula delivers a clean, long-lasting hold. High-performance volumizers create the perfect blowout. Natural awapuhi and honey extracts help protect hair from damage.

Added bonus
Boosts volume and hydrates dry strands.