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A no-ammonia permanent haircolor that maximizes high-definition color results with minimum stress to the hair's cuticle.
Paul Mitchell® The Demi is a vegan demi-permanent no-ammonia liquid colour that conditions the hair while colouring to deliver incredibly rich results with exceptional shine. The MEA free no-lift formula won't lighten the hair's natural pigment. Its mix of direct and oxidative dyes create longer-lasting results that deliver up to 4-6 weeks of colour.
The versitile formula is ideal for a wide range of professional colour services including toning and refining grey blending colour refreshing and colour correction services. The fast 5-20 minute processing time allows creative control over minimal to maximum colour deposit for easy tonal adjustments and colour correction services. It mixes to a perfect gel consistency allowing for quick no-drip application with a bottle or brush.
Plant-based lipids and oleic acid conditions and nourishes the hair for a silky feel and styling control while soy protein smoothes the cuticle to soften and hydrate.
Only use The Demi with Paul Mitchell® Processing Liquid, 7 volume/2%, in a 1:1 mixing ratio. Process for up to 20 minutes depending on the desired result.
A no-ammonia permanent haircolor that maximizes high-definition color results with minimum stress to the hair's cuticle.
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