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ON DEMAND: THE WASH HOUSE EXPERIENCE

WHERE EXTRA REVENUE AND LOYALTY ARE BUILT

86% of guests said the backwash was their favourite part of the visit*, now there’s a statistic you can’t ignore. The Wash Housesm is one of the easiest wins within the Salon Economies to build guest loyalty and generate extra revenue.

*Source: Client wave survey

Useful info

Key takeaways

The Wash Housesm – dialogue for success

The guest salon experience

Let’s celebrate shampoo!

Creating a treatment menu

Increasing treatment sales

Gaining guest loyalty

Increasing Take Homesm sales

DATES AND VENUES

Speak to your Salon Business Consultant to book your complimentary in-salon education

Details

Format
Theory

View our other On Demand Education

THE FUNDAMENTALS - GEOMETRY

In-Salon

Revisit and refine your understanding of the core haircutting disciplines. Our three Fundamental in-salon classes will take you through triangular, round and square combination shapes which can be adapted to each and every guest. These classes are ideal for all levels interested in learning more about the geometry of haircutting.

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THE CREATIVES

In-Salon

The following three collections allow you to explore your creative side. From precision cutting, to disconnections, razoring and texturizing; let our educators inspire and motivate you and your team to create interesting and unique haircuts for your salon guests. These collections are ideal for experienced salon teams wanting to take their skills to the next level. We would recommend that all the team have a minimum of five years salon experience.

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TRENDS COLLECTION

In-Salon

Experience the latest collections from Paul Mitchell® covering colour, cutting and style. The following collections are available as full day in-salon educations delivered by your Regional Technical Consultant who will guide you through the colour techniques and our Artistic Education Team who will take you through the haircuts to support the collections.

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MALE GROOMING

In-Salon

As men’s fashion continues to change and evolve our skill set needs to adapt too. This course will allow you to further develop and master the art of clipper-over-comb techniques, crucial for high fashion work. Explore fading techniques on different hair lengths and discover two on-trend haircut looks as well as beard and moustache shaping, enabling you to offer your male guests the ultimate service.

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NEW CID COSMETICS EDUCATION WORKSHOPS

In-Salon

A variety of in-salon classes with a New CID Cosmetics Make-up Artist and your Salon Business Consultant to help you make the most of your New CID Cosmetics investment.

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